Like many other websites, we use standard technology called ‘cookies’ on our website. Cookies are small pieces of information that are stored by your web browser on your computer’s hard drive and they are used to record how you navigate this website on each visit. This helps us to provide you with a good experience when you browse and use our websites and allows us to improve our websites.

Through cookies we may obtain information about your computer or other electronic device such as your IP address, your browser and/or other internet log information; this will not usually identify you personally. In most cases we will need your consent in order to use cookies on this website. The exception is where the cookie is essential in order for us to provide you with a service you have requested.

We use the following cookies:

    • Strictly necessary cookies
      These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.
    • Analytical/performance cookies
      They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
    • Functionality cookies
      These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences.
    • Advertising cookies
      These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

We monitor your use of our websites through the use of cookies and similar session tracking software:

    • to research, provide statistical analysis and behavioural analysis to help us better understand your requirements and interests and improve the content on our websites and make your online experience more efficient and enjoyable
    • to track your activity on our websites
    • to recognise you whenever you visit our websites and collect data as you navigate through and interact with our websites. This may include certain information about how you have reached our websites, the device you have used i.e. desktop, tablet or mobile, browsing actions and patterns, including, internet protocol (IP) address you have used, the full Uniform Resource Locators (URL) clickstream to, through and from our websites (including date and time), browser type and version, time zone setting, location, plug-in, operating system and platform, pages and services viewed, page response times, download errors, length of visit to certain pages, page interaction (scrolling, clicks, mouse-overs) and methods used to browse away from the page.

Third party cookies

If you visit a web page that contains embedded content you may be sent cookies from these websites. These third-party suppliers are responsible for the cookies they set on our websites; we have no control over them. If you want further information, please go to the website for the relevant third party.

Below is a list of some of the external companies we use:

    • Cloudflare
    • Facebook
    • Google
    • Hotjar
    • Hubspot
    • Inspectlet
    • LinkedIn
    • Stripe
    • Twitter
    • Yandex
    • Youtube

How can you control cookies?

You can change the settings of your browser to block cookies but this may result in a worse user experience. In some cases, you may not be able to use some of our services unless you allow us to deploy a cookie on your device.

You can, of course, delete your cookies at any time.

For further information about cookies, including to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org

Description of cookies

The information below is designed to provide more detailed information about the cookies we use and why.

Cloudflare

We use a Cloudflare cookie to detect malicious visitors to our website and minimize blocking legitimate users. It may be placed on the devices of our customers’ end users to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare’s security features.
Cloudfare uses the following cookie:

    • Cookie:  __cfduid
    • Purpose: Used as a security measure by Cloudfare
    • Duration: 1 month

Google

Google gathers information about the pages a website user has visited to allow for anonymous retargeting across the Google Display Network – it also allows us to track conversions from ads in Google Search and on the Google Display network.

Google uses the following cookies:

    • Cookie: IDE
    • Purpose: Description: Doubleclick is Googles real time bidding advertising exchange
    • Duration: 2 years
    • Cookie:  1P_JAR
    • Purpose: Sets a unique ID to remember your preferences and other information such as website statistics and track conversion rate
    • Duration: 1 month
    • Cookie:  APISID, SSID, HSID, SAPISID
    • Purpose: Used for targeting purposes to build a profile of the website visitor’s interests in order to show relevant & personalised Google advertising.
    • Duration: 2 year
    • Cookie:  __Secure-3PSIDCC
    • Purpose: Used for targeting purposes to build a profile of the website visitor’s interests in order to show relevant & personalised Google advertising.
    • Duration: 1 year
    • Cookie:  __Secure-3PAPISID
    • Purpose: Builds a profile of website visitor interests to show relevant and personalized ads through retargeting.
    • Duration: 2 year
    • Cookie:  __Secure-3PSID
    • Purpose: Used for targeting purposes to build a profile of the website visitor’s interests in order to show relevant & personalised Google advertising.
    • Duration: 2 year
    • Cookie:  ANID
    • Purpose: Used for advertising served across the web and stored in google.com.
    • Duration: 2 year
    • Cookie:  DV
    • Purpose: Enables the collection of information in an anonymous form, including the number of visitors to the website, where visitors have come to the website from and the pages they visited.
    • Duration: 10 minutes
    • Cookie:  CONSENT
    • Purpose: Carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website.
    • Duration: 17 years
    • Cookie:  NID
    • Purpose: Used to store preferences in a unique Google ID to remember your information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20), and whether or not you wish to have Google’s SafeSearch filter turned on.
    • Duration: 6 months
    • Cookie:  G_ENABLED_IDPS
    • Purpose: Used for secured logging to the website with a Google account and it is a persistent cookie.
    • Duration: Doesn’t expire (Expires in year 9999)
    • Cookie:  SID
    • Purpose: Contains digitally signed and encrypted records of a user’s Google account ID and most recent sign-in time. The combination of these two cookies allows us to block many types of attack, such as attempts to steal the content of forms that you complete on web pages.
    • Duration: 2 years
    • Cookie:  SIDCC
    • Purpose: Contains digitally signed and encrypted records of a user’s Google account ID and most recent sign-in time. The combination of these two cookies allows us to block many types of attack, such as attempts to steal the content of forms that you complete on web pages.
    • Duration: 1 year

Google Analytics

We use Google Analytics to collect information on how you use and interact with our websites. We use this information in varying ways, for example to help understand how to improve our websites for users.

Google Analytics uses the following cookies:

    • Cookie:  _ga
    • Purpose: Used to distinguish users
    • Duration: 2 years
    • Cookie:  _gid
    • Purpose: Used to distinguish users
    • Duration: 1 day
    • Cookie:  _gat_UA-104912911-1
    • Purpose: Used to throttle request rate
    • Duration: 1 minute
    • Cookie:  _gcl_au
    • Purpose: Used by Google AdSense for experimenting with advertisement efficiency across websites using their services
    • Duration: 3 months

Facebook

We use Facebook cookies to measure, optimize and build audiences for advertising campaigns served on Facebook and ensure that our Facebook advertising is seen by users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the website.

Facebook uses the following cookies:

    • Cookie:  _fbp
    • Purpose: Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers
    • Duration: 3 months
    • Cookie:  fr
    • Purpose: Helps Facebook to provide you with more personalized advertisements, but also to measure and improve advertisements.
    • Duration: 3 months

Hotjar

Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) Hotjar uses cookies and other technologies to collect data on our users’ behaviour and their devices. This includes a device’s IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our websites. Hotjar stores this information on our behalf in a pseudonymized user profile.

    • Cookie:  _hjAbsoluteSessionInProgress
    • Purpose: This cookie is used to detect the first pageview session of a user. This is a True/False flag set by the cookie.
    • Duration: 30 minutes
    • Cookie:  _hjIncludedInPageviewSample
    • Purpose: Set to let Hotjar know whether that visitor is included in the data sampling defined by your website’s pageview limit.
    • Duration: 30 minutes
    • Cookie:  _hjTLDTest
    • Purpose: When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.
    • Duration: Session

Hubspot

Hubspot sets anonymous analytics cookies to record information about how visitors use the website such as how they found the website, which pages they visit, and how long they spend on website, with the aim of improving functionality over time and allowing us to send you the most appropriate marketing information.

    • Cookie:  _hstc
    • Purpose: Used for Hubspot analytics
    • Duration: 13 months
    • Cookie:  hubspotutk
    • Purpose: Used for Hubspot analytics
    • Duration: 13 months
    • Cookie:  __hssc
    • Purpose: Used for Hubspot analytics
    • Duration: 30 minutes
    • Cookie:  __hssrc
    • Purpose: Used for Hubspot analytics
    • Duration: Session
    • Cookie:  __hstc
    • Purpose: Used for Hubspot analytics
    • Duration: 13 months

Inspectlet

Inspectlet uses cookies to keep track of session information. These cookies are needed to accurately understand how visitors are navigating our websites.

    • Cookie:  __insp_sid
    • Purpose: Inpsectlet session cookie, deleted when visit is over
    • Duration: 1 year
    • Cookie:  __insp_slim
    • Purpose: Set by Inspectlet to store information regarding mouse position, clicks, scroLLs, and highlighted elements and text.
    • Duration: 1 year
    • Cookie:  __insp_targlpu
    • Purpose: Set by Inspectlet to store information regarding mouse position, clicks, scroLLs, and highlighted elements and text.
    • Duration: 1 year
    • Cookie:  __insp_wid
    • Purpose: Inpsectlet session cookie, deleted when visit is over
    • Duration: 1 year
    • Cookie:  __insp_uid
    • Purpose: Inpsectlet long-term cookie that contains random ID assigned to visitor
    • Duration: 1 year
    • Cookie:  ajs_anonymous_id
    • Purpose: Used for analytics and to help count how many people visit a certain website by tracking if you have visited before.
    • Duration: 1 year
    • Cookie:  __insp_norec_sess
    • Purpose: Set by Inspectlet and used to record website and server performance with each visit to the website.
    • Duration: 1 year
    • Cookie:  __insp_targlpu, __insp_targlpt
    • Purpose: Set by Inspectlet to store information regarding mouse position, clicks, scroLLs, and highlighted elements and text.
    • Duration: 1 year
    • Cookie:  __insp_nv
    • Purpose: Inpsectlet session cookie, deleted when visit is over
    • Duration: 1 year

LinkedIn

We use Linkedin cookies to measure, optimize and build audiences for advertising campaigns served on LinkedIn and ensure that our LinkedIn advertising is seen by users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the website.

    • Cookie:  UserMatchHistory
    • Purpose: LinkedIn Ads ID syncing
    • Duration: 30 days
    • Cookie:  bcookie
    • Purpose: Browser ID cookie
    • Duration: 2 years
    • Cookie:  li_sugr
    • Purpose: Used to identify browser
    • Duration: 90 days
    • Cookie:  lissc
    • Purpose: Used by the social networking service, LinkedIn, for tracking the use of embedded services.
    • Duration: 1 year
    • Cookie:  lang
    • Purpose: Sets default locale/language
    • Duration: Duration: Session
    • Cookie:  lidc
    • Purpose: Used for routing
    • Duration: 1 day

Stripe

Stripe uses cookies to ensure that the website works properly, detect and prevent fraud, and understand how people interact with Stripe. There are some cookies that are essential for Stripe to function properly. These necessary cookies provide secure access to the website and enable page navigation. Other categories of cookies include advertising cookies, analytics cookies, and preference cookies. Stripe is used to make credit card payments. Stripe uses a cookie to remember who you are and to enable us to process payments without storing any credit card information on our own servers.

    • Cookie:  __stripe_mid
    • Purpose: Used for fraud prevention and detection
    • Duration: 1 year
    • Cookie:  __stripe_sid
    • Purpose: Stripe “session ID” used for analytics
    • Duration: 30 minutes
    • Cookie:  __stripe_orig_props
    • Purpose: Used to measure the effectiveness of marketing campaigns
    • Duration: 1 year
    • Cookie:  expanded-topics
    • Purpose: Remembers which topics are expanded in Stripe’s docs between page refreshes
    • Duration: 1 year

Twitter

Allows us to learn how our users have interacted with advertising served to them on Twitter.

    • Cookie:  personalization_id
    • Purpose: This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting.
    • Duration: 2 years
    • Cookie:  tfw_exp
    • Purpose: Used by Twitter to provide embedded content that is displayed in the website.
    • Duration: 14 days

Yandex

Yandex is a Russian web search engine. It uses cookies to indicate user status (new or returning), the version of the browser used, device make and model, session duration, number of pages viewed, landing pages, and other non-personally identifiable information.

    • Cookie:  _ym_isad
    • Purpose: Used to determine if the visitor has any adblocker software in their browser — this information can be used to make website content inaccessible to visitors if the website is financed with the third-party advertisement.
    • Duration: 1 day
    • Cookie:  _ym_uid
    • Purpose: Used for identifying website users
    • Duration: 1 year
    • Cookie:  _ym_d
    • Purpose: Saves the date of the user’s first website session
    • Duration: 1 year
    • Cookie:  _ym_visorc_48154190
    • Purpose: Allows Session Replay to function correctly
    • Duration: 30 minutes
    • Cookie:  yabs-sid
    • Purpose: Tracks session ID
    • Duration: Session
    • Cookie:  yandexuid
    • Purpose: Used for identifying website users
    • Duration: 10 years
    • Cookie:  yuidss
    • Purpose: Collects information on visitor behaviour on multiple websites. This information is used on the website, in order to optimize the relevance of advertisement.
    • Duration: 10 years
    • Cookie:  I
    • Purpose: Used for identifying website users
    • Duration: Duration: 10 years
    • Cookie:  ymex
    • Purpose: Registers data on visitors’ website-behaviour. This is used for internal analysis and website optimization.
    • Duration: 1 year

YouTube

YouTube is used by the website to store and show video content. These cookies are set by YouTube to track usage of its services. The YouTube Cookies are only installed when you press play.

    • Cookie:  VISITOR_INFO1_LIVE
    • Purpose: Set by Youtube to measure your bandwidth to determine whether you get the new player interface or the old.
    • Duration: 6 months
    • Cookie:  PREF
    • Purpose: Stores your preferences and other information, in particular preferred language, how many search results you wish to be shown on your page, and whether or not you wish to have Google’s SafeSearch filter turned on.
    • Duration: 6 months
    • Cookie:  YSC
    • Purpose: Set by YouTube to track views of embedded videos.
    • Duration: Session

 

Please contact us if you have any questions about our cookie policy by email at support@etonx.com.