Making an Impact

Become more assertive and learn how to be confident and persuasive.

Course Director: Phil MacLeod

Senior Master, Eton College
View Study Options

Course overview

Our Making an Impact Course will help you to learn how to become more assertive, confidently communicate your ideas and opinions, and improve your influencing skills. You will understand how to moderate your body language, ask the right questions and achieve your goals. Your learning will be supported by interactive activities, video explainers and mini tests.



Being Assertive

  • Assessing your assertiveness
  • Passive, aggressive and assertive behaviours
  • Four steps to assertiveness


Active Listening

  • Effect of body language and tone of voice
  • Understanding and practising active listening


Managing Requests

  • Do’s and Don’ts of making requests
  • Saying ‘no’
  • Reassessing your assertiveness


Influence and Empathy

  • Your Influencing Style
  • Influencing Role Models
  • Empathy Mapping


Influence and Trust

  • ‘Push’ and ‘Pull’ influencing techniques
  • The Trust Equation
  • Practising establishing trust and influencing others


Influence and Persuasion

  • Six Principles of Persuasion
  • Creating a persuasive Marketing Plan
  • Reviewing your Influencing Style

Making an Impact – learning outcomes


By the end of this course, you will be able to:

  • communicate your opinions clearly and confidently
  • ask for what you want and say ‘no’ politely
  • moderate your body language and tone of voice to make the right impression
  • ask better questions and summarise what you hear
  • build trust and empathise with others
  • understand and implement different techniques to influence and persuade others
  • identify personal goals and create a plan to achieve them.

Study options


Self-paced, independent learning that students complete at their own pace.

This is a flexible option which students can fit around school and other extracurricular commitments.

See how it works >

  • 7–10 hours of learning materials
  • Diagnostic test to measure skill level
  • Progress dashboard
  • Certificate of completion

Important information


As part of our rigorous safeguarding procedures, all EtonX tutors and staff have passed an enhanced DBS check and child safeguarding course.

Privacy and data

We take every step to ensure the security of your personal data. For information on how we collect and use your data, see our Privacy Policy.

Technical requirements

To ensure you have the best experience, there are some minimum requirements – click here to check if your device meets these.

Entry requirements

The minimum level of English required to participate in our courses is Upper Intermediate or B2 on the CEFR.

The course taught me many life skills, like how to communicate with others. This can help me in job interviews and help differentiate me from other candidates. It can also help if I am trying to form connections and relationships with others which can lead to job opportunities.
Omar, Making an Impact, Malaysia

Free access for state schools

If you’re a state school student in the UK aged 13 or over, you get free access to all of our courses. No catch. Start building your skills today!

Not in the State Sector?

Don't worry - you can still purchase a 12 month subscription! Individual and bulk school licence purchases are available.

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